Global asset manager WisdomTree has launched its US dollar-backed stablecoin, USDW, following the US GENIUS Act's enactment, which strengthens digital dollar infrastructure. Head of digital assets, Will Peck, indicated that USDW is aimed at both retail and institutional users and will facilitate digital dollar movements and support tokenized investment products, including the US money market fund. Investors in eligible assets will receive dividends in USDW, with options for reinvestment. The stablecoin, rebranded from WUSD, operates on the Stellar blockchain through WisdomTree Prime, with plans for expansion to more blockchains. The strategy emphasizes interoperability, allowing clients to connect using established stablecoins like USDC, which caters to corporate use cases such as reserves management. This development coincides with a broader regulatory framework for digital dollars, projected to grow the stablecoin market significantly by 2030, as major banks like JPMorgan and Bank of America explore their own digital dollar initiatives.

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