Prenetics Global Limited, a Nasdaq-listed health sciences company, has made headlines by purchasing $20 million worth of Bitcoin (BTC) as part of its corporate treasury strategy. The acquisition includes 187.42 BTC at an average price of $106,712 and marks the start of what Prenetics describes as a comprehensive Bitcoin strategy. The firm aims to integrate Bitcoin into its consumer health platforms and develop an ecosystem that encompasses treasury management and customer transactions. Prenetics also plans to explore yield generation through crypto lending and other institutional-grade tools. Following the announcement, Prenetics raised its revenue guidance for 2025 to between $80 and $100 million and experienced a 23.3% stock surge. To guide its initiative, the company appointed former OKEx COO Andy Cheung to its board and brought on Tracy Hoyos-López from Kraken as an advisor, further emphasizing the company's strategic pivot towards digital assets.

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