Moonbirds, an NFT project that once faced significant backlash and plummeting prices, has recently seen a resurgence in interest and value. After being sold to gaming studio Orange Cap, led by Spencer Gordon-Sand, the project's rebranding and rejuvenation strategies have paid off, with the floor price rising from under 1 ETH to over 3 ETH in just months. Factors driving this revival include enhancing community engagement and integrating more culture-focused branding elements like the term 'birb', which has resonated with a younger audience. The project now aims to leverage Moonbirds as a foundational property for future entertainment and gaming initiatives. Despite the positive momentum, Spencer cautions against excessive optimism, referencing the need for sustained growth rather than a short-lived spike, akin to lessons learned from past crypto trends.

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