Since launching in September, the Zora app has garnered over 127,000 downloads on iOS and 50,000 on Android, with nearly 18,000 accounts posting daily. About 36% of these actions occur via the Base app, which recently integrated Zora. The platform automatically generates a creator token for each user, enabling trading, although the motivation for purchasing tokens is unclear, primarily revolving around support and speculation. Despite skepticism surrounding Zora's approach, the app has caught attention due to Coinbase's backing, with some creator tokens reaching market caps of over $1 million. Critics, including artists, express concerns about equating personal value with speculative token trading. Coinbase's Base lead promotes optimism about crypto's potential for a better creator economy, while others call for clarity regarding the speculative narrative surrounding the platform, arguing it undermines the essence of art and creativity.

Source đź”—