Hodling, a term originating from a 2013 forum post, means to hold onto cryptocurrency long-term instead of selling amidst market fluctuations. In 2025, hodling continues to be a popular strategy among Bitcoin investors, especially with rising institutional interest and Bitcoin's designation as a macro asset. Despite market volatility and regulatory concerns, hodlers maintain their positions, reinforcing the notion of 'diamond hands.' Currently, over 70% of Bitcoin's supply hasn't moved in over a year, underscoring the commitment of long-term investors. The strategic decision to hodl has proven beneficial, particularly with Bitcoin reaching an all-time high of nearly $112,000 in May 2025. Tools for hodling have evolved, allowing individuals and institutions to safely store and even earn yields on their Bitcoin portfolios. Cold wallets remain the preferred choice for serious hodlers, while custodial services provide additional security for high-net-worth individuals. Specialized platforms now offer tools for dollar-cost averaging and portfolio management, catering to both traditional investors and newcomers in the crypto space.

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