Alex Spiro, Elon Musk's attorney, is set to chair a newly established digital asset treasury that focuses on Dogecoin. This initiative arises from a collaboration between the House of Doge and CleanCore, a publicly traded cleaning products firm. This new treasury, deemed the first 'official' DOGE treasury due to its association with the Dogecoin Foundation, aims to enable governance and institutional-grade reporting while exploring staking-like yield opportunities. CleanCore has engaged in a securities purchase agreement for a $175 million private investment, facilitated by firms such as Pantera, GSR, and FalconX. Shares of CleanCore fell by more than 50% on the announcement, although they are still up 145% year-to-date. The treasury will help build trust with Dogecoin holders and businesses integrating Dogecoin into payment systems, signaling a significant move towards institutional credibility for the meme cryptocurrency. Despite some recent sell-offs, large Dogecoin holders are accumulating the asset amidst market corrections, reflecting ongoing interest and engagement with Dogecoin.

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