The crypto industry has primarily focused on developed markets like the US and EU, neglecting the significant growth happening in countries like Argentina, Nigeria, and the Philippines. In these regions, individuals use digital assets not for speculation but for essential financial survival. For instance, in Argentina, citizens convert pesos to stablecoins to hedge against extreme inflation, while in Nigeria, crypto is utilized for cost-effective cross-border transactions. This trend is evidenced by a Chainalysis report revealing that countries such as Nigeria and the Philippines are rapidly increasing their number of crypto users. The focus of mainstream discussions on institutional capital and ETFs overlooks the grassroots adoption occurring in these underserved markets. Industry priorities should shift towards developing accessible financial infrastructure for populations that genuinely need it, instead of only catering to wealthy investors. This approach could redefine global finance, emphasizing the importance of facilitating everyday needs through technology rather than viewing emerging markets as secondary or trivial. The future of crypto lies not in Wall Street but in empowering users from economies with the greatest need.

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