Coinbase adds Sensible leadership to build onchain consumer tools
Coinbase has announced the acquisition of the founders of Sensible, a team adept in decentralized finance (DeFi) applications, to enhance its roadmap for consumer tools on the blockchain. Co-founders Jacob Frantz and another leading figure will help simplify the usage of DeFi tools, aligning with Coinbase's vision of becoming an 'everything exchange.' The founders have a history of creating applications that made DeFi accessible to retail users. By leveraging their expertise, Coinbase aims to demystify decentralized lending, staking, and rewards programs, which can often be daunting for newcomers to the crypto space. The company highlighted potential offerings such as non-custodial smart wallets for crypto-backed loans and staking services to earn rewards from blockchain security. This acquisition builds on Coinbase's previous efforts in 2024 and 2025 to enhance its onchain ecosystem, which included acquiring the Utopia Labs team for payments innovation and integrating Spindl for onchain advertising. As part of its ongoing strategy, Coinbase is bringing in industry leaders to expand its offerings and improve user experience.
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