Fable, a startup backed by Amazon's Alexa Fund, has launched an AI-powered platform that enables users to generate animated shows using prompts or photos. The platform instantly creates voiced, animated episodes with custom characters. This initiative, reflecting a new storytelling method, includes shows like 'Exit Valley', a satire, and 'Ikeworld', a romantic comedy. Fable is working on integrating purpose-trained models in collaboration with established studios, which could allow users to create content based on popular franchises like Star Wars while respecting intellectual property rights. However, the venture is still navigating potential challenges, including audience interest and the balance between generative content and traditional storytelling practices.

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