AI avatars and influencers are promoting high-dose magnesium supplements online, claiming benefits like improved sleep and reduced anxiety. However, medical experts warn this trend is based on misinformation and poses serious health risks, especially for individuals with heart or kidney issues. Many supplements contain doses up to 700mg, nearly double the maximum recommended intake. Doctors emphasize that while magnesium can help with certain health issues, the exaggerated claims are misleading and dangerous. Common side effects include gastrointestinal distress, while excessive magnesium can lead to severe complications, particularly in vulnerable populations. Experts suggest focusing on natural sources of magnesium rather than relying on supplements, advising that a balanced diet is more beneficial. The surge in popularity of such supplements parallels the increasing value of the global dietary supplement market, which is projected to grow significantly in the coming years. Social media platforms have been criticized for allowing the spread of such dubious health claims without adequate regulation or oversight.

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